Fort Myers Website Marketing Services
Powerful Customer Growth Strategies in Ft Myers, Florida
SideBacon is one of the best SEO companies you can hire in Fort Myers, FL. We have more than 27 years of experience with search engine optimization and website building services, plus we know the local area.
We take a personal approach to organic search traffic, which means we provide top-notch service and support to our fellow local business owners. Ft. Myers is a great place to live and run a business. We live here too, so we know about both the joys and challenges that the area presents.
Lee County is big and spread out. This is important to remember when you want your company at the top of search engine results pages (SERPs). Someone that lives in Cape Coral might not want to pay a toll to drive down to Bonita Springs to go shopping or eat dinner at a restaurant, but if you offer roofing, plumbing or electrical services then you likely won’t mind some extra travel to reach your customers. The point is that every business is unique. Your location, dreams, goals, products / services, and customers are all unique and need to be treated as such.
SideBacon is a locally owned and operated small business agency that specializes in search engine optimization, not a franchise company or massive corporation. We understand the local area and Google rankings. This means we can do a superior job boosting your organic search positions, targeted traffic, leads, and sales.
What is SEO?
SEO stands for Search Engine Optimization, and it is a powerful marketing strategy for small businesses. There are three main parts to this process: Technical (valid coding and site speed), On-Site (niche focus, site structure, and content), and Off-Site (backlinks, citations, and social mentions). When all three aspects are designed properly, a website can rank high for organic keywords on search engines like Google, Baidu, Yahoo, or Bing.
While there is a science to performing top-notch SEO, it is also an art that requires years or even decades of experience to master. SideBacon is backed by these experts that have made internet marketing their entire career. Many other marketing agencies selling these services but very few actually know what they are doing and can help your company grow.
What are “Organic” Keywords and Search Rankings?
The word “organic” means natural. When used in a conversation about search engines, organic means unpaid search listings.
As an example, you can pay Google for a sponsored PPC (pay per click) ad for any keyword phrase, but you’ll be charged for every single visitor you receive. The search listings on Google that are NOT sponsored are organic listings. You cannot pay for those spots. The Google ranking algorithm chooses which sites to place in each position.
Organic rankings are incredibly powerful for a small business because it provides traffic and customer growth long-term without increasing your marketing budget. To obtain organic rankings, your company needs to hire an expert with a fixed monthly cost.
We have identified specific types of businesses that will benefit the most from our SEO services in Ft. Myers, FL:
- Restaurants and Cafes
- Real Estate Agencies
- Medical Practices (Dentists, Chiropractors)
- Home Services (Plumbing, Landscaping, Electricians, Roofing, Construction)
- Automotive Services (Dealerships, Repair Shops, Limousine & Car Services)
- Legal Firms
- Local Retailers
- Fitness Centers and Gyms
- Beauty Salons and Med Spas
- Tourist Attractions
Fort Myers Small Businesses Marketing Recommendations
The city of Fort Myers in Florida is busy area that is home to roughly 100,000 people and is a former winter home of Thomas Edison and Henry Ford. Downtown has some major business districts that attract customers from nearby areas and tourists from all over the country. Even though there can be a lot of natural foot traffic, companies that can be easily found on search engines will be the most successful long-term.
US-41, Hwy 82, Hwy 867, and Hwy 80 are the major roads in the city. All four of these roads come together in downtown around Centennial Park at the riverfront of the Caloosahatchee. This area is easily the busiest commercial district in all of Lee County. However, if your business isn’t located here, you can still tap into the local traffic with SEO.
I-75 also runs north to south through the eastern side of town. It intersects with Hwy 82 in the city and connects with Hwy 80 to the north beyond city limits.
Focused Local Marketing Efforts
At SideBacon, we’ve developed specialized strategies to help you target these areas even when you do not have a prime business location. We’ll target specific cities and keywords that relate to your products and services to tap into these additional markets to help you grow your customer base long-term.
For those looking to expand their reach beyond Fort Myers, consider nearby cities such as Cape Coral, Port Charlotte in Charlotte County, and Naples in Collier County. Smaller towns and unincorporated areas like Iona, Estero, San Carlos Park, and Lehigh Acres offer untapped markets where a strong local SEO presence can mean the difference between obscurity and success.
Free Web Design & Hosting with SideBacon
We offer Florida Web Design and Hosting Services free for all of our active SEO clients. Our skilled team designs websites that are not only visually appealing but also SEO-friendly, ensuring that your business makes a lasting impression online.
Website design services in Fort Myers can be expensive. A fairly simple business website will typically cost a minimum of $3,000. That doesn’t even include marketing or hosting services either.
At SideBacon, we believe these services all deserve to be offered together because they’re all equally important. It is pointless to have an expensive website built if nobody ever sees it. A website that has been optimized for search engines can still fail to succeed if it is hosted on a slow server.
Website speed, technical SEO, and content are all crucial aspects of this strategy. To ensure that everything is done correctly, we take charge of everything for you so you don’t have to worry about anything else except running your company.
Other marketing companies will charge you an upfront fee of $3,000 – $5,000 to build a small WordPress website for your business. Ultimately, a website by itself won’t help your business either – you need paid marketing services or search engine rankings to bring traffic to it. At SideBacon, we care about the success of your company, so we do what is best for you. We’ll build and host your website for free while we are working on the search rankings. You ONLY pay for the SEO!
Demographics & Online Searches: Fort Myers Insights
Recent statistics indicate that a significant percentage of residents in Ft. Myers will research businesses online before making an in-person purchase. This trend highlights the necessity for businesses to optimize their online visibility to capture this research-driven market.
For instance, it’s been found that over 80% of smartphone users perform searches related to local businesses. With such a high inclination towards online research among residents, businesses in Fort Myers need to ensure they’re not only visible but also presenting compelling information that turns searchers into customers.
These statistics not only demonstrate the potential for increased revenue through targeted local SEO strategies but also stress the importance of having an up-to-date and user-friendly website. At SideBacon, we understand these demographic trends and craft our SEO to align with the online behaviors of Fort Myers residents.
Increase
Your ROI
With SEO
SideBacon: Crafting Search-Friendly & User-Loved Websites
SideBacon takes pride in offering search engine ranking services that do more than boost your search position; we enhance the overall user experience of your website. Our team meticulously develops in-depth content that resonates with your audience while ensuring each page on your site serves a purpose and adds value for visitors.
We’re not just about keywords and backlinks; we focus on creating user-friendly site pages that facilitate easy navigation and encourage longer visits. This approach not only helps with search engine rankings but also increases the chances of conversion by providing a seamless user experience.
We believe that engaging visuals play a crucial role in attracting and retaining website visitors. That’s why our graphic design experts work tirelessly to integrate captivating graphics that align with your brand identity while keeping users engaged. With SideBacon’s search engine optimization services, expect a website that’s not only optimized for search engines but one that truly speaks to your customers.
Increase Your Website Traffic & Leads With Google Rankings
SideBacon cares about the long-term success of your business. We reject new clients if we can’t help. If we can’t deliver results for you, we’re not doing our job properly. When it comes to organic search rankings, results can be a vague term. Sometimes a business owner will focus on obtaining #1 rankings for a specific keyword phrase. While top rankings are great and can be achieved, that isn’t the most important goal.
Consider a fairly basic but also very practical real-world situation. Let’s say you have a #1 ranking for a “limo Fort Myers”. You own a luxury transportation company in Lee County, but your business only has sedans and SUVs. Will it benefit your company more to have that #1 limo ranking with a lot of traffic or a #4 ranking for a phrase like “Fort Myers car service” with less traffic?
If you solely focus on the search engine positions and how much traffic they deliver, you may think the first option with the #1 ranking is best. However, conversion rates for leads and sales will be higher with less traffic and a more relevant keyword. This SEO funnel takes rankings and turns it into traffic and then turns that traffic into leads which are turned into sales. You need customers to reach the end of this funnel to achieve your goals.
SideBacon is the secret ingredient for multiple local marketing agencies. Over recent years, we’ve been silently contracting for these companies because they were unable to produce results in-house. We have now eliminated the middle man to offer our expert SEO services in Fort Myers for the most affordable price possible.
If you’re ready to take your business to the next level, request a quote using the button below. Give us brief information about your business or website, and we’ll get back to you with a custom analysis of your situation. By taking a close look at each new client, we are able to offer completely customized plans to best fit your goals and your budget.